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Google Rolls Out Audio Ad Tools for Publishers and Advertisers
https://www.businessinsider.com/google-rolls-out-audio-ad-tools-for-publishers-and-advertisers-2020-8#:~:text=Google%20has%20been%20building%20an%20audio%20advertising%20business,use%20to%20sell%20ads%20on%20websites%20and%20apps.
Get started with audio ads - Google Ad Manager Help
https://support.google.com/admanager/answer/7642796?hl=en
To see a breakdown of audio ads, you can also include a size dimension. The Requested ad sizes dimension will show "1x1v" for audio ads, and the Creative size (delivered) will show "Audio". Ad...
YouTube audio ads help drive reach and awarenes - Google
https://blog.google/products/ads-commerce/youtube-music-audio-ads/
Audio ads are available in beta via auction on Google Ads and Display & Video 360 on a CPM basis with the same audience targeting options, bidding strategies and Brand Lift measurement capabilities as your YouTube video campaigns.
Google Audio Ads - Google Ad Manager Community
https://support.google.com/admanager/thread/144963519/google-audio-ads?hl=en
Google Audio Ads. Hi, Im looking to integrate Google Audio Ads into my Flutter app. Unfortunately I have not been able to find any documentation on how to do this. Can anybody kindly point me to some instructions? Id highly appreciate it. Best, David. Details. Programmatic, Other Browser.
Google Expands Audio Advertising Options: Just The Facts
https://insights.digitalmediasolutions.com/articles/google-audio-advertising
What Is Google Audio Mixer? A new audio ad creation tool, Google Audio Mixer, is launching alongside the new Google Ad Manager tools. Advertisers can “upload multiple tracks including music, sound effects and voice, while also having full edit control to create a high-quality audio ad. Audio Mixer also allows brands and agencies to add the companion display creative …
Google Expands Audio Advertising Options to Help Brands ...
https://www.socialmediatoday.com/news/google-expands-audio-advertising-options-to-help-brands-tap-into-increased/583086/
Google Expands Audio Advertising Options to Help Brands Tap Into Increased Audio Engagement. Google has announced a new range of audio advertising options in order to help businesses tap into the rising consumption of podcasts, digital radio and other digital audio forms. "In 2020, US adults are projected to listen to digital audio more than radio for the first …
MightyHive leads the way with audio ads testing
https://marketingplatform.google.com/about/resources/mightyhive-leads-the-way-with-audio-ads-testing/
MightyHive expanded campaign reach into digital radio by using Display & Video 360 to access audio ads on Google Play Music, which is built into all …
Google Voice to add Audio Ads? - ReadWrite
https://readwrite.com/google_voice_to_add_audio_ads/
Basically Google already has a slew of pre-produced audio ads sitting in its ad serving engine. Depending on the fit of the advertiser, it may be a no-brainer for companies to throw Google Voice ...
Audio creatives - Display & Video 360 Help - Google
https://support.google.com/displayvideo/answer/7670534?hl=en
Display & Video 360 uses the Video Ad Serving Template (VAST) standard to serve audio ads. This is the same standard used for video and VPAID content. Audio VAST content is audio-only and doesn’t contain any video media files. Even though they both use VAST, you can’t add audio files to video creatives or video files to audio creatives.
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