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Nielsen Audio Code Analysis Tool - Engineering Client Portal
https://engineeringportal.nielsen.com/docs/Nielsen_Audio_Code_Analysis_Tool
Nielsen Audio Code Analysis Tool (NACAT) — is a software that captures audio, decodes Nielsen audio codes, logs and displays the information to the user. The Nielsen EVS department uses the NACAT application for monitoring, assisting in troubleshooting and verifying NAVE encoder installations. The primary information that is decoded by NACAT are program content (PC), …
Nielsen Audio Measurement – Nielsen
https://www.nielsen.com/us/en/solutions/capabilities/audio/
These audio measurement meters are used in 48 of the largest markets in the U.S. PPM panelists carry their meters throughout the day, and the meters record the audio they listen to. Nielsen uses the data to produce local ratings reports for each market, which it delivers monthly. The data is based on the average four weeks of survey results.
Decoder SDK Monitor - Engineering Client Portal - Nielsen
https://engineeringportal.nielsen.com/docs/Decoder_SDK_Monitor
Decoder Monitor SDKis offered to Nielsen OEMs who are creating a system to monitor Nielsen audio codes (both NAES and CBET). Instead of delivering a detailed report of each detected audio code, the Monitor SDK issues, at one-minute intervals, a list of audio codes detected since the last report. Each audio code is identified only by its type (CBET + layer number; NAES 2/6 + …
Audio - Nielsen
https://www.nielsen.com/us/en/client-learning/audio/
Audio is everywhere these days. It’s available on multiple platforms and devices, and it engages millions of listeners. In fact, the radio alone reaches almost 270 million American listeners each week. That’s why Nielsen measures audio and makes it easier for advertisers to effectively value the medium and help determine its rightful place in the
Audio’s Growing Ratings and Enhanced Encoding – Nielsen
https://www.nielsen.com/us/en/news-center/2016/audios-growing-ratings-and-enhanced-encoding/
Audio’s Growing Ratings and Enhanced Encoding. By Arun Ramaswamy, chief engineer, Nielsen and Brad Kelly, managing director, Nielsen Audio. There is a reason Nielsen is so optimistic about audio. Since last February, the average quarter hour (AQH) audience for audio has grown 13% in the portable people meter (PPM) markets among persons aged 6 ...
Making Noise: Nielsen Audio Gets Into the Spirit of Total ...
https://www.nielsen.com/us/en/news-center/2015/making-noise-nielsen-audio-gets-into-the-spirit-of-total-audience/
Nielsen’s watermarking involves codes, and each PPM transmits both complete and partial codes back to Nielsen. In situations where partial codes exist, Nielsen has edit rules that “fill in the blanks” by validating against nearby complete codes. Broadcasters are currently updating their station’s encoders with the Enhanced CBET technology.
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